|LinkedIn Economic Graph (image from Standup Strategy)|
|LinkedIn Learning’s Resources for E-Learning Skills|
|Example Quiz Item from LinkedIn Learning|
How LinkedIn Adds Value to Lynda.com Courses
|LinkedIn Learning’s Camtasia 8 Essential Studio Course|
Another new feature is that users can “bind” their LinkedIn profile to a Lynda.com account which will provide personalized recommendations. The Lynda.com FAQ states that
|The LinkedIn Placements Website for Testing|
Users and Linking them to Employers
|Chris’ Current LinkedIn Skills, Endorsements, and Certifications|
- As we illustrated in the first post, experts in specific skills are able to readily (and often quite accurately) assess that expertise in others. In particular, they can ask a few specific questions that quickly detect truly fraudulent claims of skill.
- Experts are more likely to be familiar with relevant educational resources. A connection with a widely endorsed skill on LinkedIn is especially likely to be familiar with the quality of relevant LinkedIn resources. For example, they might believe that a specific course covers a claimed skill quite poorly and decline to endorse a skill on that basis.
- Experts are familiar with what kind and level of training a particular skill requires. For, example, perhaps one of Chris’ colleagues is particularly skilled (and endorsed) for SCORM. SCORM (Shareable Content Object Reference Model) is a complicated set of e-learning standards that is not very meaningful without extensive contextualized practice. That expert might not be willing to endorse Chris’ SCORM skills based on a one-hour course. But that same expert might be willing to endorse Chris’ skill for Camtasia (a more discrete skill) for completing the six-hour Essential Skills course.
- All of these characteristics of expert endorsements are heightened when they occur between colleagues and close connections. This is because the relationship increases the likelihood that the endorsement will be scrutinized by knowledgeable “third-party” peers. Furthermore, experts are less likely to risk undermining their credibility in settings among colleagues that give their credibility its value.
|Chris’ Current LinkedIn Recommendations|